Farmer Sports Management Advisory Service

Equipping Athletes to Build, Belong, and Become

Philanthropic & Community Engagement Consulting

Turn your platform into purpose.

At Farmer Sports Management, we help professional and former athletes build community impact strategies that are bold, measurable, and rooted in who you are. Whether you’re passionate about education, health, youth, or social equity—we make sure your name is attached to work that works.

We design community engagement programs, foundations, non-profits, philanthropic campaigns, and brand partnerships that align with your values, elevate your public image, and position you for national recognition, backed by grant funding. With over a decade of experience across sports, entertainment, education, and grassroots organizing, our team brings strategy, integrity, and long-term results to the table.

We don’t just help you “give back.” We help you build a presence in the community that wins awards, shifts narratives, and opens doors.

Ready to build a brand of impact?

Schedule a consultation call with our team.

360 Money Planning Session

Secure the bag and protect it from your circle. You’ve worked hard to get here.

But the truth is, many athletes are drained financially by the very people they love most. 

Our 360 Money Planning Session gives your family and inner circle a tailored,

step-by-step plan to build their own career and finances—so they’re supported without you being the sole source.

We uncover income opportunities, map out career ideas (from business to corporate), and coach them on how to activate their potential. Because when the people around you level up, you win too. No fluff. No guesswork. Just real plans for real results.

HOW WILL WE ACHIEVE THIS?

Personalized Consultation

We start with a personalized intake form to understand the individual strengths, interests, and goals of your family and friends.

In-depth
Analysis

Our team conducts a detailed analysis to uncover untapped potential and areas where each person can explore money-making opportunities.

Implementation Support

We will offer additional ongoing support to help implement the identified opportunities, offering guidance and resources to ensure success.

Diversification of Income Streams

Our focus is on diversifying income streams, offering a range of ideas from high paying 9-5 careers that requires little to no schooling in a lot of classes, entrepreneurial ventures to creative endeavors. 

Strategy Session & Money Making Plan

 We provide a 2 hour strategy session with our team, your family & friends and also create a tailored plan that includes specific ideas and actionable steps for generating additional income.

Your Influence. Your Ecosystem. Your Era
 

Monthly Advising & Consulting for Pro Athletes

Make your years count on and off the field.

Most pro careers don’t last forever. That’s why our monthly advising program is built for rookies, veterans, and athletes with fewer than 7 years of expected play.

We work with you to map your career strategy, build your personal brand, manage your money, navigate relationships, and prepare for life after sports, before it sneaks up on you.

From contract decisions to post-league pivot plans, we provide personalized, confidential support to help you stay focused, build your next chapter, and make smarter moves faster.

Get access to high-level support, built just for athletes.

Schedule your consultation today to ensure we are good fit.

Turning Vision Into Reality

1-Hour Business Consulting Session

Ready to stop guessing and start moving with strategy?

This 1-hour session is built for athletes, sports professionals, coaches, and small business owners who are ready to tighten their playbook and make business moves with clarity.

This Session is For You If You:

-Have a business idea but need help making it real

-Want to launch or grow a sports-based brand, nonprofit, or venture

-Need guidance on funding, partnerships, or community impact

-Are an athlete or coach ready to build beyond the court

-Feel stuck and need real-time solutions—not fluff

No consultation needed-

Just Schedule your session here

 What You’ll Walk Away With:

-A clear, customized game plan for your biggest business challenge

-Strategic feedback on what’s working and what’s not

-Tools, templates, or resources specific to your goal

-Straightforward answers from someone who gets both sports + strategy

-Confidence to execute your next move

We Can Cover (You Choose):

-Business strategy & brand clarity

-NIL & personal brand building

-Funding & sponsorship planning

-Program development (for camps, teams, or nonprofits)

-Leadership & visibility growth

-Pivoting from athlete to entrepreneur

Why I built Farmer Sports Management” – Keonna Farmer

From overlooked to overqualified — Keonna Farmer knows what it means to build impact through intention and grit. She now consults, mentors and manages athletes across the country, helping them transform potential into purpose.

Let's Use Your Platform for Something Bigger

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